About Us is the leading Online Sarees website with a focus on the range of products catering to all your Ethnic and Home Decor needs. At, our aim is to be your preferred choice in Ethnic wear and meet all your stylish traditional and fashionable needs with artistry and style. Creative designs and Innovative fashion are all that we offer ranging from fashionable Ethnic wear to majestic Home décor products.

As a team of, we endeavor to build a solid platform for all those ethnic lovers with a subtle range of products like Bridal Lehenga Choli, Lehengas, Kurtis, Wedding lehenga choli, Gowns for women and Kurtas, Sherwanis, Jackets, Kurta Pajamas for Men. For Children, we offer some amazing Anarkali salwar suits as well. You name it and we have it! No Ethnic outing is complete without Jewellery; has a colossal range of jewellery to match the glory of beauty. understands that to be at your self-best, your home should reflect the same positivity and energy as you. Hence, our range of Home decor products is here to decorate each and every corner of your home. Right from Bed sheets to Table tops, Wall arts to Diwan set, our Home furnishing, and Handicraft category have it all.

Our Vision: To be the heart of Innovation

Started in the year 2013, the Journey has been awesome by all means. We love what we do and take a lot of pride in what we sell. We have created our own niche and have grown ever since we started.

We are still a new, learning, improving, amazing, fascinating group who thinks of customers and their needs. We are focused on providing the best products with the best quality and top class service. We foresee that Indian ethnic wear is the next big thing the world desires and we are obliged to bridge the gap between fascination and supply.

How is different?

A bunch of young and dynamic teams, we at work with Honesty and Integrity. The founder, Mr. Jigar Agarwal and Mrs. Ekta Agarwal have a vision of making accessible and viable for all the Ethnic lovers. With the best quality products, efficient delivery, convenient experience and affordable price, is rising to new heights every day.

With the new Build in App and our website,, we ensure 100% purchase protection and make sure our customers benefit from a secure online payment gateway. Our online store provides over millions of assortment in various categories, which can be shipped all across India and all over the world. Striking supply chain and committed employees are here to make sure that the right product is delivered to your doorstep at the right time.

Right from customized tailoring for each of our masterpieces to worldwide shipping over 200 countries, we are all set to take the ethnic wear market to a next level. Browse through our Catalogue which gets updated with all the new trends and fashion.

Sarees, Anarkali salwar suits, Suits, Gowns, Kurtis available at are hand picked by our veteran Stylists who make sure that we have ample assortment for our customers and all their Ethnic needs. For men, our range of Sherwanis, Kurta Pajamas, Jackets is a fusion of Western style and Indian tradition. We are committed to cater to all your ethnic needs with Authenticity and Integrity.

Creativity at its best

We started with women Indian Ethnic wear including Sarees, Lehengas, Kurtis, Gowns etc and have expanded our basket with Ethnic wear for Men and Children, Jewellery, Home decor products and other categories. Right from Bridal Wear to the Bollywood Inspired collection, we at are trendsetters and are steadfast to take Indian culture and Ethnic clothing to new heights of fashion and trend. For us, Shopping is not only for ourselves, it’s also essential for gifting. Gifts are an integral part of building a relationship and we provide a platform to choose from the best-designed gifts. rolls out various offers and discounts across its collection. We bring our customers a vast variety of Regional, National and International brands across all the categories. We have built on an eminence and ever since we began, we have grown and set new standards. Shop nonstop – install our new app today and shop your favorite products anywhere, anytime. The new app is available for download from Google play store and Apple store. Be ethnic, be cool, and be awesome!